Business Relationships

PTSB - Unit 4

Running a successful business is about so much more than having a great product or service. For sure, you definitely need those, but you’ll also have to build relationships with your customers, investors, staff and other key stakeholders. Many entrepreneurs who start a digital business forget to build up the relationships they need, particularly if they’re working on their own from home. But the digital age, which has given them the opportunity of running their own business, also gives them the chance to build a type of business network that would not have been possible 15 or 20 years ago. There’s the saying, that ‘people like dealing with people, and not businesses’, so creating great business relationships is just as important today than it’s ever been.

In, ‘Understanding Business Relations In A New Business’, we’ll help you to understand why it’s important for a new business to build relationships with their contacts. We’ll cover off how you can spot the type of contacts that will add value and help your business grow. We’ll examine the importance of staying in regular touch with your business network and how you can create a positive impression with them. We’ll also look at some of the core principles involved in network building and how having a broad range of people in your network from different backgrounds can help your business.

You’ll learn about:

  • The importance of building contacts.
  • Where to go to build your business network.
  • Identifying key individuals who could help your business grow.
  • Ways to stay in touch with your contacts.
  • How to create a positive impression and build rapport.
  • How to act around your business contacts.
  • The importance of having contacts from different backgrounds.

In all walks of life and in every job, who you know can sometimes be almost as important as what you know, and when you’re starting up a new business you’ll need all the help and support that you can get. Your contacts and your business network will provide that help and support and they’ll help your business grow at a much faster rate, giving you the opportunity to fulfil your potential.

Remember, throughout the course to make your own notes on the type of people you want to connect with and how you might go about building your business network.

Knowledge

1
Introduction
5 mins
2
Why Contacts Are Important For A New Business
15 mins
3
Building Your Contact List And Business Network
15 mins
4
Identifying The Right Contacts
5 mins
5
Keeping In Touch With Your Contacts
15 mins
6
Creating A Positive Impression
15 mins
7
Rounding It Off
5 mins
8
Glossary
5 mins
9
Test Your Knowledge
11 questions

Case Study

1
Simon Mcmaster
10 mins

Knowledge Boost

1
Forming Relationships With Your Customers
10 mins

Rocket Fuel

1
The Business Relationship Venn Diagram
5 mins

Assess

1
Self Assessment
45 mins

Next Steps

1
Putting It All Into Practice
2
Looking For Inspiration
3
Develop Your Business Skills
4
Preparing To Launch

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Enrolled: 2 students
Duration: 8 hrs
Lectures: 16
Level: Intermediate